Monica Karpinski is a journalist, copywriter, and content strategist focused on health and science
From comprehensive, research-based writing to audience-building content campaigns, Monica is an experienced writer and digital strategist
With over 10 years' experience in the field, Monica brings a strong research-based approach to content creation and strategy.
Her work breaks down and explains scientific evidence through a human lens—considering all the elements that can influence a person's health, from their social experiences to their medical history.
She is known for making challenging topics accessible without compromising on depth, and for her thoughtful and inclusive way of reporting.
On the strategic side, Monica brings SEO and digital marketing expertise, notably serving as Content Director at marketing agency Curated Digital—a company she helped grow from startup to scaleup.
It was in this role that she developed her specialism in health, and during her tenure created a methodology for gauging the quality of content that was instrumental in the agency's growth. In 2019, she decided to go freelance.
Monica is the Founder of The Femedic, a health media platform aimed at women and people with vulvas. It published educational health media from 2019-2023.
Formerly the relationships columnist for Reader's Digest and content director at marketing agency Curated Digital.
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